JustUS Voices | Storytelling for Change is a new multimedia initiative that aims to transform the public dialogue on mass incarceration through storytelling and the lived experiences of formerly incarcerated women. Although women are the fastest-growing segment of the prison population, the national conversation on mass incarceration focuses primarily on the experiences of men. JustUS Voices will broaden the conversation to include perspectives and insights through the unique lens of gender, race and justice.
JustUS Voices will feature authentic storytelling by women who have been touched by and triumphed over the tragedies of mass incarceration. It will capture their lived experiences through video vignettes, guided storytelling, social media, live events and “Living Libraries.”
A New Way of Life Re-Entry Project has partnered with strategic communications firm McKinney & Associates to launch JustUS Voices in California.
JustUS Voices will create a space for formerly incarcerated women to tell their stories. In doing so, JustUS Voices hopes to realize several goals:
A New Way of Life (ANWOL) addresses the challenges of community re-entry by providing critical resources and support for formerly incarcerated individuals, especially women, and their children.
The organization provides housing and support to formerly incarcerated women for successful community re-entry, family reunification and individual healing; works to restore the civil rights of formerly incarcerated people (FIPs); and empowers, organizes and mobilizes FIPs as advocates for social change and personal transformation.
ANWOL was founded in 1998 by Susan Burton.
McKinney & Associates has carved out a singular space in the communications landscape through its unique brand of public relations with a conscience. As the first Black and woman-owned firm in the nation’s capital that expressly promotes social justice communications, McKinney embraces a communications approach that builds bridges and tears down walls. It’s the idea that people and their stories can be instruments of change.
Whether counseling the nation’s most influential racial justice thought leaders or crafting campaigns that invite public action, McKinney’s strategic goals and outcomes are dedicated to the most important policy issues of our time.